The 10 Whitest Cities In Wisconsin For 2025


The whitest cities in Wisconsin are Mayville and Richfield for 2025 based on Saturday Night Science.

Whitest cities in Wisconsin research summary. We analyzed Wisconsin’s most recent Census data to determine the whitest cities in Wisconsin based on the percentage of White residents. Here are the results of our analysis:

  • The whitest city in Wisconsin is Mayville based on the most recent Census data.

  • Mayville is 97.39% White.

  • The least White city in Wisconsin is Milwaukee.

  • Milwaukee is 32.29% White.

  • Wisconsin is 79.2% White.

  • Wisconsin is the 12th Whitest state in the United States.

Cities With Highest White Population In Wisconsin Map


Table Of Contents: Top Ten | Methodology | Summary | Table


Today, we are looking at the whitest places in Wisconsin. We won’t measure the number of Whole Foods or Pottery Barns per capita. Instead, we’ll focus on the Census data’s report of race by place in Wisconsin. In particular, we ranked each place in Wisconsin by the percentage of white people.

So where are the whitest cities you can live in Wisconsin?

After analyzing cities with populations greater than 5,000, we came up with this list as the whitest cities in Wisconsin for 2025.

Here are the 10 whites places in Wisconsin for 2025:

  1. Mayville
  2. Richfield
  3. Oconomowoc
  4. Marinette
  5. Plymouth
  6. Rhinelander
  7. Merrill
  8. Stoughton
  9. Jackson
  10. Rice Lake

What is the whitest city in Wisconsin for 2025? According to the most recent census data Mayville ranks as the whitest. If you’re wondering, Milwaukee is the least white city of all those we measured.

Read on below to see where your hometown ranked and why. Or check out the whitest states in America and the most diverse states in America.

For more Wisconsin reading, check out:

The 10 Whitest Cities In Wisconsin For 2025

Mayville, WI

Source: Public domain
Overall SnackAbility

8
/10

Population: 5,169
% White: 97.39%
More on Mayville: Data

Overall SnackAbility

6
/10

Population: 11,806
% White: 95.87%
More on Richfield: Data

Oconomowoc, WI

Source: Public domain
Overall SnackAbility

9
/10

Population: 18,385
% White: 95.46%
More on Oconomowoc: Data

Marinette, WI

Source: Wikipedia User User Royalbroil on en.wikipedia | CC BY-SA 2.5
Overall SnackAbility

7
/10

Population: 11,060
% White: 95.0%
More on Marinette: Data

Plymouth, WI

Source: Wikipedia User Royalbroil | CC BY-SA 3.0
Overall SnackAbility

5
/10

Population: 8,913
% White: 93.57%
More on Plymouth: Data

Rhinelander, WI

Source: Wikipedia User Royalbroil | CC BY-SA 3.0
Overall SnackAbility

7
/10

Population: 8,248
% White: 93.02%
More on Rhinelander: Data

Merrill, WI

Source: Wikipedia User Royalbroil | CC BY-SA 3.0
Overall SnackAbility

8
/10

Population: 9,224
% White: 92.94%
More on Merrill: Data

Stoughton, WI

Source: Wikipedia User Royalbroil | CC BY-SA 3.0
Overall SnackAbility

9
/10

Population: 13,063
% White: 92.87%
More on Stoughton: Data

Jackson, WI

Source: Wikipedia User Royalbroil | CC BY-SA 4.0
Overall SnackAbility

5
/10

Population: 7,882
% White: 92.49%
More on Jackson: Data

Rice Lake, WI

Source: Wikipedia User Royalbroil | CC BY-SA 4.0
Overall SnackAbility

5
/10

Population: 9,030
% White: 92.2%
More on Rice Lake: Data

Methodology: How we determined the whitest places in Wisconsin for 2025

To rank the whitest places in Wisconsin, we used Saturday Night Science to look at Census demographic data.

We had to look at the number of white people living in each city in Wisconsin on a per capita basis. In other words, the percentage of white people living in each city in Wisconsin.

We looked at table B03002: Hispanic OR LATINO ORIGIN BY RACE. Here are the category names as defined by the Census:

  • Hispanic or Latino
  • White alone*
  • Black or African American alone*
  • American Indian and Alaska Native alone*
  • Asian alone*
  • Native Hawaiian and Other Pacific Islander alone*
  • Some other race alone*
  • Two or more races*
* Not Hispanic or latino

Our particular column of interest here was the number of people who identified as White alone.

We limited our analysis to town with a population greater than 5,000 people. That left us with 137 cities.

We then calculated the percentage of residents that are White. The percentages ranked from 97.4% to 32.3%.

Finally, we ranked each city based on the percentage of White population, with a higher score being more White than a lower score. Mayville took the distinction of being the most White, while Milwaukee was the least White city.

We updated this article for 2025. This report represents our tenth time ranking the whitest cities in Wisconsin.

Read on for more information on how the cities in Wisconsin ranked by population of White residents or, for a more general take on diversity in America, head over to our ranking of the most diverse cities in America.

Summary: White Populations Across Wisconsin

We measured the locations with the highest percentage of white people in Wisconsin. According to the most recent data, this list provides accurate information on the whitest places in Wisconsin.

The most White cities in Wisconsin are Mayville, Richfield, Oconomowoc, Marinette, Plymouth, Rhinelander, Merrill, Stoughton, Jackson, and Rice Lake.

If you’re curious enough, here are the least White places in Wisconsin:

  1. Milwaukee
  2. Brown Deer
  3. Racine

For more Wisconsin reading, check out:

White Population By City In Wisconsin

RankCityPopulationWhite Population% White
1Mayville5,1695,03497.39%
2Richfield11,80611,31895.87%
3Oconomowoc18,38517,55095.46%
4Marinette11,06010,50795.0%
5Plymouth8,9138,34093.57%
6Rhinelander8,2487,67293.02%
7Merrill9,2248,57392.94%
8Stoughton13,06312,13292.87%
9Jackson7,8827,29092.49%
10Rice Lake9,0308,32692.2%
11Sheboygan Falls8,1907,52891.92%
12Prairie Du Chien5,4715,02391.81%
13Twin Lakes6,3515,82891.77%
14Ripon7,8037,15791.72%
15Antigo8,0587,38291.61%
16River Falls16,34914,97391.58%
17Marshfield18,71817,11491.43%
18Waupaca6,3145,75691.16%
19Cedarburg12,31711,22191.1%
20Howard20,26118,44791.05%
21Mount Horeb7,7197,02390.98%
22Richland Center5,0304,57390.91%
23Menomonie16,54815,03490.85%
24Port Washington12,56911,40490.73%
25Hartford15,76114,28090.6%
26Muskego25,15622,77590.54%
27Lake Hallie7,2456,55990.53%
28Milton5,6855,13290.27%
29Elm Grove6,4285,80290.26%
30Little Chute11,93010,72089.86%
31Kronenwetter8,4207,56589.85%
32Kaukauna17,23715,48389.82%
33West Bend31,72228,48289.79%
34Chippewa Falls14,64313,14789.78%
35Baraboo12,50611,22289.73%
36Rothschild5,5324,96489.73%
37Grafton12,27411,00189.63%
38New Richmond10,3349,26289.63%
39Monroe10,5689,47189.62%
40Suamico13,00311,63289.46%
41Pewaukee16,00214,31389.45%
42Tomah9,5058,48289.24%
43Sturgeon Bay9,7028,63789.02%
44Superior26,55023,57588.79%
45Waterford5,6274,97688.43%
46Kimberly7,4326,57088.4%
47Hudson15,00413,25988.37%
48Verona14,49912,77488.1%
49New London7,4926,59888.07%
50Stevens Point25,49722,44488.03%
51Monona8,6047,56787.95%
52Pewaukee8,2407,23187.75%
53Platteville11,42110,02287.75%
54Oregon11,3849,98287.68%
55Altoona8,7507,67087.66%
56De Pere25,36822,22887.62%
57Two Rivers11,2249,82487.53%
58Waunakee14,92713,06387.51%
59Mcfarland9,2308,06087.32%
60Delafield7,1926,28087.32%
61Wisconsin Rapids18,75616,37487.3%
62La Crosse51,79145,17487.22%
63Lake Mills6,3915,56987.14%
64Plover13,71311,94287.09%
65Holmen11,0279,58786.94%
66Mukwonago8,4117,30786.87%
67Allouez14,02312,15486.67%
68Sussex11,79510,18186.32%
69Eau Claire69,27459,52485.93%
70Mequon25,25921,68985.87%
71Portage10,3748,88485.64%
72Janesville65,81356,14085.3%
73Hartland9,7168,27885.2%
74Watertown22,87319,46185.08%
75Sparta9,9218,42884.95%
76Onalaska18,90916,06184.94%
77New Berlin40,38434,29684.92%
78Hales Corners7,6276,46584.76%
79Fort Atkinson12,49010,58384.73%
80Lake Geneva8,4437,13684.52%
81Weston15,78413,26484.03%
82Edgerton5,9244,97884.03%
83Ashland7,8846,62484.02%
84Burlington11,0219,22983.74%
85Cottage Grove7,9066,60883.58%
86Neenah27,40922,77583.09%
87Beaver Dam16,62913,80383.01%
88Ashwaubenon16,93114,05283.0%
89Manitowoc34,55328,65882.94%
90Berlin5,5234,56482.64%
91Oshkosh66,24754,69582.56%
92Fox Point6,7465,56582.49%
93Menomonee Falls38,96332,12382.44%
94Germa20,94017,26182.43%
95Franklin35,75129,32482.02%
96Fond Du Lac44,49136,48682.01%
97Whitewater15,70512,86081.88%
98Whitefish Bay14,75012,07481.86%
99Shorewood13,68211,05380.78%
100Pleasant Prairie21,51517,33280.56%
About Chris Kolmar

Chris Kolmar has been in the real estate business for almost ten years now. He originally worked for Movoto Real Estate as the director of marketing before founding HomeSnacks.

He believes the key to finding the right place to live comes down to looking at the data, reading about things to do, and, most importantly, checking it out yourself before you move.

If you've been looking for a place to live in the past several years, you've probably stumbled upon his writing already.

You can find out more about him on LinkedIn or his website.